Writing about Life in the digital age

Useful for browsing or reading, this ebook describes 168 top websites from companies like Tumblr, Google, Airbnb, Dropbox, Bose, Coin, Reebok, and Nest, not to mention newcomers from around the world. Many examples are dissected and explained, along with 7 best practices for web design into 2016.

This 158-page ebook provides anywhere from 18 to 31 examples of these popular and powerful techniques (along with analysis of what works well for the sites)....

Static marketing content is as outdated as print-only newspapers. Just as day-old newspapers become litter in the streets, static digital content is useless to the average reader. With such an inundation of static marketing content, one piece hardly stands out from others, meaning brands blend and ideas fade.

Readers crave the dynamic nature of interactive digital content. An ion Interactive studymeasured the success and general feeling from marketers regarding interactive content. In terms of effectiveness, 93% of marketers say interactive media is great at educating buyers; 88% say it’s effective at differentiating brands, whereas static was found to be only 55% effective. Not convinced yet? Did you know that interactive content also drives 2X more conversions than static content?

Despite these numbers, many marketers shy away from interactive content. It might be because it has a reputation for being expensive and labor-intensive. But that is an unfair reputation. Creating interactive elements is, in fact, easy, fast and even free....

I’d go even a step further and say that the fastest and most effective way of learning is to copy what other people have done. It’s the ultimate “standing on the shoulders of giants” — instead of spending years developing a skill, you can gain it by simply following in the footsteps of professional designers. This is why step-by-step tutorials work so well for learning design.

The problem is that as a beginner, you don’t yet know what good design looks like. That’s why I included the top inspiration sites where you can learn to “see” what good design looks like.

Weli, I hope this resource comes in handy. If you need a printable, offline .pdf version of this list to tick off all read materials, download it free here:...