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Doug Stevenson reviews some of the science behind why storytelling can make you a more compelling—and effective—trainer.
Via Shah Zamri
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Rescooped by CCM Consultancy from Learning Shift! |
Scoop.it!
Via Shah Zamri
CCM Consultancy's insight:
“Stories are easier to remember because stories are how we remember. When facts become so widely available and instantly accessible, each one becomes less valuable. What begins to matter more is the ability to place these facts in context and to deliver them with emotional impact.” - Daniel Pink
“Stories are easier to remember because stories are how we remember. When facts become so widely available and instantly accessible, each one becomes less valuable. What begins to matter more is the ability to place these facts in context and to deliver them with emotional impact.” - Daniel Pink